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Wholesale

Stock a rod that sells itself.

A $19.99 impulse buy at the register that people come back and thank you for. Half-inch ferrocerium, hardened striker, 550 paracord and a whistle. 50% margin at every tier, and a minimum order small enough to test on one shelf.

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24-unit opening order · Seasonal orders scheduled to your date · No annual commitment
American Survivalist Large Ferro Rod in Black with hardened steel striker and paracord lanyard with orange survival whistle on a clean white background
5.0 stars28 verified reviews
50%+Your margin at MSRP
24 unitsOpening order minimum
3 creatorsField reviews on video
Case pricing

Three tiers. No games.

Prices per unit on the Large Ferro Rod & Striker, any mix of Black and OD Green. MSRP $19.99.

Tier 1
24 to 71 units
$10.00per unit
Your margin at $19.9950%
Profit per unit$9.99
Ground freightAt cost
Start here. One shelf, one case, no risk.
Most shops start here
Tier 2
72 to 143 units
$9.25per unit
Your margin at $19.9954%
Profit per unit$10.74
Ground freightAt cost
Enough to stock both colorways and a counter display.
Tier 3
144 units and up
$8.50per unit
Your margin at $19.9957%
Profit per unit$11.49
Ground freightFree
Multi-camp council, chain, or a busy single store.
Prices hold for 90 days from the date we send your account confirmation. We tell you before anything changes, and we never undercut a stocking retailer on our own site.
The terms, in plain words

Nothing buried in a PDF.

Opening order: 24 units
Reorders drop to 12. Mix colorways however you like.
Freight at cost, free at 144
Ground shipping billed exactly what it costs us, shown on the invoice before you approve it.
Ships fast, or ships on your date
In-stock rods leave Massachusetts within one business day. Engraved and large seasonal orders are scheduled: tell us the date you need it on the shelf and we confirm it in writing.
MAP: $17.99 floor
Advertise at $19.99 or discount up to 10%. That floor protects your margin as much as ours.
First order prepaid
Card or ACH. Net 30 opens up after your second order.
Purchase orders welcome
Councils, schools, and municipalities can buy on a PO. Send it over and we invoice your business office directly.
Defects replaced, no debate
Anything that fails in the box gets replaced on our dime. You never eat a bad unit.
Why it moves off the shelf

The customer already wants one.

01It beats the peg-hook junkHalf-inch rod against the usual 3/8. Customers who have snapped a cheap one buy this on sight.
02$19.99 is an easy yesRegister-adjacent price with real-tool credibility. It also gifts well, boxed in kraft with no plastic clamshell.
03Independent proof existsBushcraft channels tested it on camera. One of them put a tape measure on the rod before he lit anything. Send skeptics to the videos.
04Made and shipped hereUS owned and operated, packed in Massachusetts. For a lot of your customers that closes the sale by itself.
Watch the field tests See the full spec sheet →
250 units and up

Put your camp name on the striker.

Camp name and year on the striker turns a $19.99 tool into the thing a kid keeps from the summer he earned it. Council insignia, unit numbers, a shop logo, an anniversary date. Same rod, same rating, your name on the tool people keep in their pack for a decade.

250 units is one season across a couple of camps, not a gamble. Also popular with guide services, ranges, and corporate gifting.

Plan on 60 to 90 days. Engraved rods are cut to order at the factory, not pulled off our shelf, and that clock starts when you approve the artwork. Get it locked by early February and it is on your shelf for June. We will not quote you a date we cannot hold.

What we need from you
Vector logo, or clean single-color art
Quantity and the date you need it in hand
Colorway split across Black and OD Green
Mention it in the form below and we quote within two business days. The 60 to 90 day production clock starts at artwork approval, not at the quote.
Open an account

Two minutes. A person reads it.

We approve or ask a question within two business days, and you get a price list and a direct line to the founder. No portal, no rep, no minimum annual spend.

The business
Reselling? A resale certificate or EIN. Nonprofit or tax-exempt? Your exemption number, which in Massachusetts is Form ST-2. We need it on file before the first order ships, but not to start the conversation. U.S. accounts only right now.
Who we're talking to
The first order
Also interested in (optional)
Reply within two business days. We don't sell or share anything you put in this form.
Buyer questions

Answered straight.

Anything not covered here, email info@americansurvivalist.us and you'll get a real answer.

Who pays the shipping?

You do on orders under 144 units, billed at exactly what the label costs, shown on the invoice before you approve it. At 144 units and up, ground freight is on us. The rods are light, so a 24-unit case ships cheap.

Do I need a resale certificate?

Before the first order ships, yes. A resale certificate or EIN if you're reselling, or your exemption number if you're a nonprofit, which in Massachusetts is Form ST-2. You do not need it to apply. Corporate and gift buyers who aren't reselling can skip it and we'll charge sales tax instead.

We're a Scout council or camp trading post. Do you work with us?

Yes, and the terms bend for you. Purchase orders through your business office, seasonal delivery scheduled to the date you need it on the shelf, and camp name or council insignia engraved at 250 units, which most councils clear across their properties in one season.

Can we buy on a purchase order?

Yes. Councils, schools, municipalities, and departments. Send the PO and we invoice your business office directly instead of asking somebody to put a case on a personal card.

When should we order for summer camp?

Engraved rods: get it locked by early February. They are cut to order at the factory and run 60 to 90 days from artwork approval, so a March order is genuinely tight for a June session and an April order will not make it. Plain Black and OD Green move much faster, and if they're in stock they ship the next business day. Either way, tell us your date up front and we'll tell you straight whether we can hold it.

Can I sell it on Amazon or eBay?

Not on Amazon, since we run our own listing there and a second seller just splits the buy box. Your own site and most other marketplaces are fine as long as you hold the $17.99 floor.

What if it doesn't sell?

That's why the opening order is 24 and not 144. Test it on one shelf for a season. We'd rather you reorder than sit on stock, and we'll help with spec cards and a counter display to move the first case.

Do you dropship for online stores?

Not yet. Everything goes out in case quantities to you, and you fulfill. Ask anyway if your volume justifies it and we'll talk.

Is Blaze Orange available at wholesale?

Not yet. Black and OD Green ship today, Blaze Orange is in production. Flag it in the form and you'll get first allocation when it lands.

24 units. One shelf. One season.

Put it on the counter.

If it doesn't move, you're out one case. If it does, you've got a $19.99 repeat item with 50% margin and gift-season legs.

Open an account
Ready. Set. Survive.